I help nonprofits give their mission the visibility they deserve through various marketing strategies. I am a seasoned marketing expert with a track record in digital advertising, content and email marketing strategies; I bring more than ten years of experience in the nonprofit sector. Clients value my ability to see the big picture and create practical, executable marketing strategies. My transformative digital initiatives in a previous role with Brown Bagging For Calgary’s Kids boosted new website visitors by 141 percent and website engagement by 130 percent. I also grew their online community by almost 20 percent across all social media platforms and generated hundreds of leads through targeted Google and Facebook ads. As a creative thinker with a growth mindset, I love bringing ideas to life through painting, drawing, and dreaming. I offer Fractional Marketing support for nonprofits looking to: Increase awareness Boost fundraising efforts Build a thriving community of supporters. Reduce stress and workload. Execute strategic and consistent marketing efforts. Fractional marketing gives small and medium-sized nonprofits access to the expertise of a seasoned marketer on a part-time (fractional) basis. It's for organizations looking to enhance their marketing efforts with a small budget, and that means hiring inexperienced staff who require more effort and time to manage. marcela@marcelazafra.com www.marcelazafra.com
Ready to reimagine your nonprofit expertise?
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Hey Reader I wanted to share an event I will be participating in next week. It's called the Fractional Shift, a free two-day virtual summit (January 14-15) specifically designed for nonprofit professionals who are ready to take control of their careers. Is for nonprofit professionals who are:
Whether you're a fundraiser, finance director, HR leader, or marketing pro - I see you. And I want to share something that's transforming nonprofit careers. Now I'm a Fractional Marketer working with multiple organizations on MY terms. The best part? I'm not alone. There's a growing movement of experienced nonprofit professionals who've made this exact transition - taking their expertise in finance, fundraising, operations, HR, or marketing and turning it into thriving consulting practices. You'll discover:
This isn't about theory - it's about practical, proven steps to transform your nonprofit career into a thriving consulting practice.
Because here's the truth: You've mastered your area of nonprofit expertise. Now it's time to make it work better for YOU. Ready to learn how?
P.S. As a nonprofit pro, you know the value of early action! Register now and you'll have 15 minutes to grab the All Access Pass for just $49 (70% off!). It includes lifetime access to all sessions plus exclusive templates to help you launch your fractional practice. |
Marcela Zafra
I help nonprofits give their mission the visibility they deserve through various marketing strategies. I am a seasoned marketing expert with a track record in digital advertising, content and email marketing strategies; I bring more than ten years of experience in the nonprofit sector. Clients value my ability to see the big picture and create practical, executable marketing strategies. My transformative digital initiatives in a previous role with Brown Bagging For Calgary’s Kids boosted new website visitors by 141 percent and website engagement by 130 percent. I also grew their online community by almost 20 percent across all social media platforms and generated hundreds of leads through targeted Google and Facebook ads. As a creative thinker with a growth mindset, I love bringing ideas to life through painting, drawing, and dreaming. I offer Fractional Marketing support for nonprofits looking to: Increase awareness Boost fundraising efforts Build a thriving community of supporters. Reduce stress and workload. Execute strategic and consistent marketing efforts. Fractional marketing gives small and medium-sized nonprofits access to the expertise of a seasoned marketer on a part-time (fractional) basis. It's for organizations looking to enhance their marketing efforts with a small budget, and that means hiring inexperienced staff who require more effort and time to manage. marcela@marcelazafra.com www.marcelazafra.com
[First Name], This is for you. Are you doing all the things? Managing programs, writing grants, posting on social media, updating the website, and trying to stay visible while wishing you had a strategic, experienced marketing partner by your side? If you’ve ever said, “I need help, but we don’t have the budget for a full-time hire,” Or "My organization is the best-kept secret" Keep reading. I’m opening three new spots for Fractional Marketing Support starting July 1, August 1, and September...
Hi Reader I know how it feels when your team is stretched thin and the marketing to-do list keeps growing. But hiring a full fractional marketer might not be in the cards yet—and that’s okay. If you need a little extra help (and a strategic brain in your corner), I’ve got you covered. For $899/month, you’ll get: ✨ 1000 points you can spend however you want (like a marketing menu!) ✨ A 60-minute strategy call every month to check in, plan ahead, and tackle your goals ✨ An extra 30-minute...
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